iCR8 Safety - About Us

Safe Spaces are something we're proud to have.

It's been a life long journey of understanding who we are and what makes us safe that led to the formation of iCR8 Safety.

All organisations now have the physical safety measures needed in the workplace, and while everyone recognises the need to improve psychological safety, emotional safety is still largely unrecognised and often unmet.

iCR8 Safety seeks to help everyone to address these areas and have the tools to do so. It takes years of self study and knowing yourself to truly understand what makes people feel safe. We have experienced unsafe spaces and successfully navigated these in order to be able to know what to do and be able to guide others on this journey.

Emotional wellbeing is the cornerstone to understanding and improving psychological safety. How we feel determines the way we think and our actions, all through our lives.

This is where Life Experience counts.

Life is all encompassing and that includes experiences that human beings perceive and label as 'good', 'bad', 'happy', 'sad', 'rough', 'tough' and many more. The team at iCR8 Safety have spent significant parts of their lives studying these experiences to understand what makes them as they are. We know what needs to happen to shift from one state to another in a safe sustainable way, that acknowledges and enables the richness of the human experience.

We know that life is diverse and the way we perceive life is different and that's ok. Every day, each of us make choices in our lives that determine our outcomes. A key driver of these choices is for basic human needs, (such as safety on all levels) to be met in order for us to live our full potential and be happy, healthy and present.

Our experience in this is as rich and diverse as the experiences themselves.

iCR8Safety’s creator and founder, Tina Fernandez, has more than 25 years’ experience in human resources, risk, sales, commercial operations, business mentoring and coaching roles across multiple industries.

Tina’s professional experience, working at all levels including direct reporting lines to C-levels and boards, has equipped her with a unique perspective.

Many of Tina’s roles have contributed to her understanding of where unsafe practices sit within organisations and the barriers senior executives and boards face in recognising them. Tina has practical experience in mapping out the unsafe pathways that exist within organisations and understanding the gaps that delay successful outcomes and how to shift these. Coaching at life, business and executive levels has allowed Tina to consistently nurture and grow safe spaces across her diverse portfolio.

In addition to her professional background, Tina has nearly 20 years’ experience in the mindfulness space having both studied and taught eastern philosophies and meditation. These ancient practices focus on the internal journey every individual undertakes and the way each of us perceives and translates our emotions and thoughts into the actions that are played out in daily life. Tina has a keen interest in how emotions work in our world and the important, practical role they play in our health and wellbeing. The unique, evidence-based programs she has created are designed to help individuals, families, teams, leaders and organisations to deepen emotional awareness and create safer spaces in their respective worlds.

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